Dark data is the info companies collect but don't use—about 55% of it just sits...

https://www.bookmark-suggest.win/dark-data-is-the-information-your-business-collects-but-never-uses-often-55-of

Dark data is the info companies collect but don't use—about 55% of it just sits there. This inactive data not only wastes money (think millions) but also creates risks and clutters AI projects with noise